Hub Network | Rebrand

branding / broadcast / motion / strategy / print

All in the brand

Making family fun


How do you stand out in a crowded and hyper-competitive kids’ market? Our answer to this challenge is a branding package reflecting real, everyday family-moments. Every aspect of the branding package celebrates a demographic shift, depicting what today’s modern families are all about, making family fun.

  • New “family” category
  • Authentic brand voice
  • Realized brand promise