A consumer campaign was created for Ovation which promoted American Revolutionaries: The Directors and Ovation Vacation. The campaign ran over two months in Wired, Entertainment Weekly, Conde Nast Traveler, and Vanity Fair. In addition to print executions, digital ads were delivered for inclusion in Wired’s new iPad edition.

Read more »

This Tennis Channel ad involved shooting photography of various elements and combining them digitally. The resulting composition was a page-stopping ad which described the power of Tennis Channel advertising.

When Ovation asked for a boxed set of their programming DVDs, we knew a standard solution wouldn’t do. Instead, we created a design which sprung open when opened surprising the recipient and delivering on the promise of “Art like never before. TV like nothing else.” Within the opened piece were five DVDs, each with a unique sleeve and disc design. The modular approach allows Ovation to update the content as needed without redesigning the packaging.

Read more »

To promote the launch of the documentary series American Revolutionaries, Oishii Creative brought in the prolific graffiti artist Retna to create a lineup of outdoor ads. The nationwide campaign included everything from building wraps to bus shelters to wild postings to billboards in Times Square.

Building on the look of the success of the upfront, we created a press kit for Ovation TV. We then had it printed, duplicated and assembled providing a turn-key solution for our client.  

The description of a business must be compelling. In addition to developing copy, we created a layout as rich and varied as Ovation’s content.

We know that distribution is a major component of successful business. With that in mind, Oishii created a campaign for Ovation TV which articulated the unique selling points of the channel. From copy, to layout, to ad insertion we saw the campaign through, start to finish.  

TAG saw an opportunity to have their press kit make an impact. Oishii created a design which stands out from the crowd.

TAG’s identity had to be eye catching, friendly and fun. Oishii developed a system comprised of letterhead, envelope, business card and bookmark.

Oishii was asked to create this packaging for the Superman Returns video game. The finished artwork was a combination of 3D, photography, and illustration.

After developing a visual look and feel for EA SPORTS, the aesthetic was extended to the packaging.