Services // Branding & Identity

How a product or service is seen versus its competition is critical. Oishii will work with you to refine strategic positioning and to make sure your brand is perceived in a manner consistent with this strategy.

  • Identity Systems
  • Logo Design
  • Logo Animations
  • Brand Design and Development
  • Brand Studies and Audits
  • Brand Strategies
  • Brand Architecture
  • Naming
 
Branding & Identity Case Studies

Ovation Rebrand

Oishii was tasked with developing a visual identity representing the diverse nature of art and contemporary culture and function across all platforms. In addition to a new logo mark, Oishii provided the network a whole new look including website, ID’s, promo’s, interstitials, stunts and other supporting launch materials.

Gold Award
2011 Promax BDA Promotion & Marketing
North America Awards
General Branding/Image Campaign Using Integrated Media

NFL Network Digital Brand Book

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In partnership with renowned marketing consultant Lee Hunt, we developed an online brand book for the NFL Network. The microsite provides focus as to who the network is and establishes a central location for all things related to the NFL Media Brand.  

Telefutura Identity

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A variety of identity work was done for Telefutura, from logo design to network IDs, all with the goal of launching this new network.  

TAG Networks Brand

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TAG came to Oishii with an amazing idea. In coordinating with Oishii, that idea took form. Oishii created a logo, identity system, end-tag, and on-air navigational system for this unique entertainment hybrid.  

NGTV Brand

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NGTV (No Good Television) decided to create a network to live exclusively on the web. Oishii helped refine their positioning and introduced them to a new market category.