E! | Botched Graphics Package

motion / design / show package / broadcast

SKIN DEEP

Dealing with Beauty Face to Face

SOLUTION

E!’s new hit series “Botched” needed a fresh, current, and edgy show package to launch with the series premiere. Our answer was to create a package that forces viewers to question our ideas of beauty. What influences our perceptions of beauty and how do we line-up with these illusions of idealized beauty? Through the graphics, we play with this line and explore the trust people place in those who attempt to enhance their images only to miss the mark.

RESULT
  • Fresh, Fashion-Forward Aesthetic
  • Expanding Brand Vocabulary
  • Internal Show Graphic Animation System

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