If you’re working in the creative services industry (or any creative field, for that matter), generating innovative ideas or strategies is what you do everyday, on multiple occasions. Bosses, clients and colleagues depend on your ability to galvanize your forces — wit, tenacity, optimism and grit — as you generate bursts of ideas, thoughts, emotions and, ultimately, solutions. What’s your process for brainstorming? How do you prepare your mind for the serious work of creativity?
In our ongoing series, “Think Like A Tourist,” we know creativity and problem-solving require more than showing up to meet with others. Brainstorming actually requires prepping your mind for brainstorming, and putting yourself in the position to let your ideas flow effortlessly. And flow they will, but you have to know the steps. At Oishii, we like our teammates to “think like a kid” before some of our meetings. No, we don’t mean come in ready to play, but rather, put your mind in a playful space, where the world is infinite, options are everywhere and your purpose is to have fun. This is what we mean by taking a kid-like approach to the creative task ahead of you.
So put your “kid thinking” cap on and see how your next brainstorming session goes. We’d love to hear about your experience!